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News

09

Aug

Question More!

  • By Admin

M.i.’s Andy B wants us all to ask more questions Check out Andy’s article for LinkedIn here.

Andy Brander.

 

02

Aug

M.i. collaborates with UCL on internship programme

  • By Admin

This summer, M.i. are excited to be working with the UCL internship programme through their Management Science course.  We have worked closely with UCL to ensure that we provide an internship programme that gives students a real insight into a career in Media Planning.  As part of the programme they are fully involved in learning how to use our data analysis systems, helping out on client projects and meeting our media partners.  We sadly said farewell to our first UCL intern, Anh, last week but are very excited to have two further interns joining us next week.

If you are interested in taking parting in an internship programme at M.i., then please email us at mailto:recruitment@mimedia.co.uk with your CV and a cover note explaining why you’d like to take part.

UCL School of Management

 

 

05

Mar

M.i.’s Richard Slater advises the Huffington Post on helping charities get the most out of DRTV

  • By Admin

In collaboration with TVSquared, Richard Slater has provided a commentary piece to the Huffington Post on how charities can effectively maximise their return from advertising on TV. Through his extensive DRTV experience with charities such as Médecins Sans Frontières and ActionAid, Richard provides tips on how to plan a DRTV campaign to generate as much value as possible for the charity – everything from careful audience understanding and ad placement, creative sensitivities, ask levels and measurement.

Check out the two-part articles series, Effectively Reaching “Giving Generations” via TV in the Huffington Post – Part 1 & Part 2.

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30

Nov

M.i. Media negotiates free TV airtime in support of #givingtuesday

  • By Admin

M.i. Media are proud to be involved in #givingtuesday. Giving Tuesday is a fundraising initiative to get people to do good stuff for charity on Tuesday 29th November, straight after Black Friday and Cyber Monday.  Last year it broke the world record for the most money donated online in 24 hours.

To help give the campaign coverage, we have secured free airtime for the 30 second ad created by WPN Chameleon.

To help support #givingtuesday, M.i. Media hosted our very own Bake Sale in support of Alzheimer’s Society.  The money has been counted are we are pleased to say we raised over £160!

11

Jul

M.i’s Alex achieves a PB in the Fan Dance Race Series

  • By Admin

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M.i.’s Alex Templeman completed the summer edition of the 24km, Fan Dance Race Series race in the Brecon Beacons and beat his previous time by over 2 hours – a fantastic achievement.  It was all in aid of Combat Stress, a charity that specialises in clinical treatment to UK Veterans with psychological injuries.  If you would like to support Alex’s achievement, please visit his Just Giving page.

 

29

May

Sam has a baby boy!

  • By Admin

We are delighted to announce that M.i.’s Sam Denning has had a gorgeous baby boy.  Both mum and baby are doing very well.

13

Mar

DisHonesty – A Documentary Film

  • By Admin

Dan Ariely, author of the New York Times bestsellers Predictably IrrationalThe Upside of Irrationality and The Honest Truth About Dishonesty, has teamed up with an independent production company to make a film that examines the human tendency to be dishonest.

A founding member of the Center for Advanced Hindsight, one of the most encouraging of Dan’s experiments shows that ethical reminders actually make people cheat less.

As a company that likes to pride itself on cutting through to what’s really happening, we have backed the project and look forward to seeing the end results. Please visit their Kickstarter Page to learn more about the film and become part of the project.